Over 160 years old, Hokoen manages their own tea plantations from cultivation to production. Known for well-balanced flavors with umami, sweetness, bitterness, and astringency in harmony, though matchas are noted as temperature-sensitive.

Popular Products

• Koushu - Entry-level usucha praised for being creamy, sweet, and free from tartness, better value than better-known brands
• Koun - Versatile matcha suitable for both usucha and koicha with pleasant sweet flavor, described as fragrant and creamy
• Eiraku - Light-bodied everyday matcha that's vegetal with slight bitterness, mixed reviews on sweetness level